Insurance is complex. And that’s a challenge when trying to engage customers, partners, and internal teams.
Regulations, products, and industry changes can be difficult to explain, but clarity isn’t optional. How you communicate defines how well your audience understands and trusts your brand.
At Picturesmith, we turn complexity into clarity with strategic storytelling. Whether simplifying a new technology rollout, translating thought leadership into engaging content, or making regulatory changes digestible, we craft premium, visually compelling content to resonate with your audience.
From internal communications to market-facing campaigns, we help insurance brands connect, engage, and build trust.
Case Study: Swiss Re
Swiss Re needed to communicate a new technology programme, Atlas, across the business. To ensure clarity and engagement, we developed an internal comms series using stop-motion whiteboard animation. This visual approach transformed complex information into an easy-to-follow narrative, helping employees understand and adopt the new system.
Create a compelling story for your insurance brand.
Case Study: KPMG – Life Insurance
KPMG’s Global Insurance Practice needed a better way to share their thought leadership. We turned their insights into a series of bite-sized, visually engaging films, designed for distribution on Slipcase. Adhering to KPMG’s brand guidelines, we transformed dense reports into accessible, high-impact content—helping them connect with their audience more effectively.
Make your insurance message unforgettable.
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